SEO report of shop-swarovski.com

Redirected to www.swarovski.com/Web_US/en/index

SWAROVSKI - Crystal Jewelry/Jewellery, Fashion Accessories ...

www.swarovski.com/Web_US/en/index

Explore the world of Swarovski crystal. Shop online for premium jewelry, figurines, ornaments, watches, home accessories, fashion accessories and more.


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.swarovski.com/Web_US/en/index

Character length : 33

Title
SWAROVSKI - Crystal Jewelry/Jewellery, Fashion Accessories, Watches, and Figurines
Description
Explore the world of Swarovski crystal. Shop online for premium jewelry, figurines, ornaments, watches, home accessories, fashion accessories and more.
Keywords (meta keywords)
swarovski, crystal, jewelry, rings, earrings, necklaces, pendants, bracelets, watches, shop

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

url: http://www.swarovski.com/Web_US/en/index
type: article
description: Explore the world of Swarovski crystal. Shop online for premium jewelry, figurines, ornaments, watches, home accessories, fashion accessories and more.
title: SWAROVSKI - Crystal Jewelry/Jewellery, Fashion Accessories, Watches, and Figurines
site_name: Swarovski
brand: Swarovski

Dublin Core
Dublin Core is not used
Underscores in the URLs
Error! Hyphen (-) is a better solution than underscore (_) in the URLs
Search engine friendly URLs
Error! Not all URLs are SEO friendly on this website!
Checking the robots.txt file
There is robots.txt file.

 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
SWAROVSKI - Crystal Jewelry/Jewellery, Fashion Accessories, Watches, and Figurines

Character length : 82

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 24%

Acceptable! The text / code ratio is between 15 and 25 percent.
Headings
H1H2H3H4H5H6
113000
Heading structure in the source code
  • <H1> About Swarovski
  • <H3> CUSTOMER CARE
  • <H3> SHOPPING ONLINE
  • <H3> ABOUT US
  • <H2> This website requires JavaScript in order to work properly.
Word cloud
  • collection14
  • swarovski13
  • shop8
  • online6
  • crystal6
  • gifts5
  • products5
  • new5
  • now5
  • cookies4
  • gift4
  • exclusive4
  • jewelry4
  • accessories4
  • collections3
  • rings3
  • home3
  • please3
  • tone3
  • scs3
  • watches3
  • style3
  • disney2
  • customer2
  • privacy2
  • special2
  • website2
  • newsletter2
  • join2
  • stories2
  • sparkling2
  • craftsmanship2
  • corporate2
  • edit2
  • nature2
  • voucher2
  • fashionable2
  • most2
  • gold2
  • retail2
  • characters2
  • shopping2
  • world2
  • list2
  • sets2
  • necklaces2
  • wish2
  • terms2
  • enabled2
  • bracelets2
  • day2
  • earrings2
  • partner2
  • enter2
Keyword matrix
wordtitledescriptionsheading
collection
swarovski
shop
online
crystal
gifts
Two Word cloud
  • shop now3
  • cookies are2
  • swarovski website2
  • scs exclusive2
404 Page
The website has no standard 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 2 images on this web page.

Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
7.30
Flesch Reading Ease
49.10
Coleman Liau Index
12.00
Automated Readability Index (ARI)
6.90
Dale–Chall Readability
7.10
SMOG Index
8.60
Spache Readibility
5.00
Number of letters
3114
Number of words
551
Number of sentences
162
Average words per sentences
3
Number of syllables
1005
Syllables in words
1028
Average syllables in words
1.82
Number of words in first three syllables
142
Percentage of word / syllables
25.77
Words not in Dale-Chall easy-word list
242
Words not in Spache easy-word list
183

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
383 ms
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://www.swarovski.com/dtagent_ICA23pqrsx_6000500141012.js
  • http://www.swarovski.com/is-bin/intershop.static/WFS/SCO-Web_US-Site/-/en_US/lib/js/suggestbox.js?v=21.0.0.188
  • http://www.swarovski.com/is-bin/intershop.static/WFS/SCO-Web_US-Site/-/en_US/lib/js/mdetect.js?v=21.0.0.188
  • http://www.swarovski.com/is-bin/intershop.static/WFS/SCO-Web_US-Site/-/en_US/lib/js/mobileCookieHandling.js?v=21.0.0.188
  • http://www.swarovski.com/is-bin/intershop.static/WFS/SCO-Web_US-Site/-/en_US/lib/js/ext/bundle.js?v=21.0.0.188
  • http://www.swarovski.com/is-bin/intershop.static/WFS/SCO-Web_US-Site/-/en_US/lib/js/toolfunc.js?v=21.0.0.188
  • http://www.swarovski.com/is-bin/intershop.static/WFS/SCO-Web_US-Site/-/en_US/lib/js/olisid.js?v=21.0.0.188
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://www.swarovski.com/is-bin/intershop.static/WFS/SCO-Web_US-Site/-/en_US/lib/css/basics.css?v=21.0.0.188
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Links

We found a total of 137 different links.
Internal links: 126
External links: 11

External links:

Link text (anchor) Link strength

Internal links:

Link text (anchor) Link strength

 Website security

IP
95.101.31.68
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

 Icons

Favicon
Good! The website uses favicon.

 Typos

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